If the internet has proven one thing about human nature, it’s that there’s an audience for just about everything. The only trick is finding them.
To non-marketers, the process of tweaking a website’s wording and tags to increase its search engine ranking might seem like rocket science. But while it’s true protocols have changed for Search Engine Optimization over the years, the basic principles can be used by anyone.
That’s the focus of the Ultimate Google Ads & SEO Certification Bundle, an online boot camp that teaches business owners and prospective marketers much more than just how to be seen; it lays out a strategy for online sellers to keep eyes glued to a message and convert interest into revenue.
Even if you don’t know the first thing about SEO, there’s a beginner’s course that can start you off right: learn the difference between long and short tail keywords, and get tons of suggestions on which to apply to your site. You’ll also find a complete walkthrough on backlinks, which are one of the most effective tricks for boosting visibility.
Of course, that’s just the beginning. There are also dedicated courses on how to maximize your SEO within popular platforms like WordPress, and track your competitors’ progress through their own backlinks—the better to formulate your own marketing strategy. With the knowledge you’ll gain in local SEO, you’ll be able to set up your own online marketing firm from home and prove your worth to prospective employers through certifications you gain